I grew up in the Texas Panhandle. It’s home! I love the people and I absolutely love this community. Amarillo has a big heart! I started my radio career when I walked into the Broadcasting Department of WTAMU. I have worked in Amarillo radio for (insert garbled language here). I love spending time with my son going to museums and talking about history, and dealing with all his teenage quirks. He's also a music lover and he loves to tell me how bad my taste in music is half the time. When I have extra time, I love reading a good book, however I need some great book suggestions so send them my way. I will admit though, my Netflix, Hulu, Disney+ binging addiction does take away from my reading, and it has a habit of completely stealing my Sundays. Thanks for spending your time with me, I look forward to getting to know you more.
Lori Crofford
VOTE NOW: Local Leader Nominated For Dallas Pride Grand Marshal
Many Amarillo citizens have received accolades and have had the opportunity to participate in events outside our city while representing our city. It's a great representation of our community, and it brings us pride to see one of our very own in the spotlight.
The Mysterious Clock In The Hale Center Cone Elevator
Have you ever been told a story when you were a kid about a building or a piece of land that seems far-fetched, but believe it anyway even into adulthood?
Pampa, Texas This Is Why We Can’t Have Nice Things Anymore
It's always nice to have things to do, especially in a smaller town.
Amarillo Says Hello to a Remodeled Wendy’s and New Dutch Bros
Hey have you heard, Amarillo has a few new places that are opening up? One we've missed and one we've needed.
How a Turtle Breathed New Life Into Dumas, Texas
The Texas Panhandle is home to some amazing towns. These towns are hometowns to a lot of current Amarillo residents. Hometowns fill us with memories and nostalgia, and when we see our hometowns grow we feel a sense of pride
Places to Live in Amarillo Safe from Hereford’s Smell
Let's face it if you live anywhere within a 45-mile radius of Hereford, you will smell Hereford.
Help Sheriffs Identify Suspects in Armed Robbery at Tyson
One location you wouldn't expect to hear of an armed robbery taking place is Tyson. The first thought is, what in the heck would they be stealing?
Here’s What’s Open and Closed On Easter in Amarillo
Depending on your beliefs Easter is a day of worship or a day to spend time with family, either way, many businesses choose to close their doors on Easter Sunday.
Watch Out! Here are the Common Speed Traps in Amarillo
When it comes to driving, no one with a driver's license should be breaking the law. It is a driver's responsibility to obey the driving laws. However, sometimes we all get a lead foot.
Three People Shot in Amarillo, One Dead
It's not a good story when the first thing you read is 3 gunshot victims were dropped off at a hospital. However, that is what happened in Amarillo over the weekend.
Amarillo’s Fastest Growing Area Getting a New Place to Eat
When new housing developments start popping up, those areas need their own nearby stores and restaurants.
WT President Dr. Walter Wendler Being Sued Over Drag Show Cancellation
On Monday, March 27th, the President of West Texas A&M University sent a letter to students to express why he canceled a Drag Show fundraiser on the WT Campus.